Internet for a Business
Many people go online searching for ways to make money. They are looking to the internet for a business that can make an income. Too often they join programs that promise to make them a fortune, with little or no work – but often these are just scams.
Yes, there are people making a lot of money online and there are also people that are making a full-time income, for part-time work.
Sounds great – right? But wait… before we get ahead of ourselves.
There are many more who aren’t making anything. Not everyone is making $1,000’s of dollars a day online. In fact, in truth, only a small fraction of people online, are making over $500 a month.
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How to Earn an Extra Income Online
Extra Income means an income that you can earn apart from the regular money you receive from your employment, or what some refer to as, ‘traditional‘ work. This additional income can be used to pay off debts, or build up some cash reserves, or provide additional income security, so you can one day quit your regular job.
Not everyone wants to work a second job, but having a second income, or extra money, is a desire of most people these days.
The extra income opportunities available today online, thanks to the internet, means there is a lot of options like writing, marketing and simple technical and non-technical jobs, even income from advertising, which could augment your regular income.
However, there are many things standing between where they are now and the financial freedom they desire. The income that can be earned form these opportunities depends on how good your skills are, in the selected field of endeavor and whether you know how to market those skills.
The Selection Process
In order to achieve a moderate success in generating additional income, one should be aware of their strengths and weaknesses. This would greatly help in the selection of a most suitable way to generate an income online.
The selection process consists of logical steps. Firstly, one should honestly assess their strengths, what are they good at? What do people around them complimenting them on? What is it they like to do?
If you want to create a business online, the name of the game is ‘focus‘ and building ‘quality content‘ in order to attract a following. So you need to be passionate about the topic(s) you choose because readership and comments are going to be important for you business. Particularly if you want to rank well on Google.
Like it or not Google is the most visited website on the planet and therefore the number one search engine and traffic source on the internet.
They are also the second most valuable brand in the world (behind Apple) and have been so for the last five years. Internationally, Google has over 70 offices outside the US. It’s Gmail, for example, is the world’s most popular email service, with over a billion active users (as of February 2016). So rankings on Google are important for any internet based business.
Your URL name is not so important these days. People don’t find you because of the name of your URL or your email address, rather they will find you because of your rank in Google.
So if you are looking to build your business outside of your existing customer base, people who already know your URL, or already know where to find you, then you are going to need search engine traffic.
Appropriate keywords or keyword phrases being searched on Google are more important than your URL. So if you are serious about getting ranked, then initially you should focus first on low competition keywords, NOT high volume keywords, as many people recommend because it’s about being ranked in google firstly, then once your have a good ranking, you can work on building volume.
You are better to have five or six page one rankings for lower volume keywords than attempting to get a middle page ranking for a ‘high competition’ keyword.
“Getting ranked in Google is what will bring you free targeted traffic. Having a page one ranking will on average bring you 42% of the traffic going to that specific keyword”.
The more Google likes your site, the higher they will rank you. So if you know how to create quality content then all we need to do is put it in front of ‘organic traffic’. This is traffic that comes from the keywords or phrases you elect to use and those that people are searching.
Don’t Be a Crazy Cat
So before you go nutty, like a crazy cat trying to figure out how to rank on Google.
And before you waste more hours and many dollars been misled by so-called online experts, who all too often just want sell you a high priced program that promises you things they can’t deliver.
Let me, make your life a little easier and explain a few things about how to get ranked on Google. Because there are effective ways to get free, targeted, and sustainable visitors to your website, despite the many recent changes within Google.
Without Traffic or visitors to your site, it will not matter how wonderful your talents and skills are, or how good your service or products are if no one can find you. Your business will be dead-in-the-water before it gets off the ground. Remember that only a small fraction of people online are making over $500 a month.