As someone who has been working online for a few years, I understand the importance of building an email list. In fact, if asked what would I do differently if I had to start over, I would admit that failing to build a list from day one, was my biggest mistake.
So let’s not beat around the bush, building a list is extremely important. It means you have a list of people that you can email whenever you want, promote products, share links, and create a continuous stream of income from.
Email List building is one of the most important and effective means for increasing online profitability. For example, while 62% of Internet users might participate in social media over 85% of those online use email on a regular basis to connect with their audience.
These types of statistics and facts highlight the primary importance of email marketing for the success of any online business. And the results from email marketing are only as good as the subscriber list itself. A high-quality email list will generate a higher response rate and more sales.
[You can access the video course mentioned inside the book]
Email Marketing is Much More Than Just Gathering a List of Worthless Leads
When building an email list many get lost in the numbers, thinkings it’s the quantity rather than the quality. This often results in poor response ratios and many other problems, such as getting tagged by Internet service providers as someone who sends out spam.
It doesn’t matter if the subscribers gave their approval in some way, because if they report your emails as spam, it will affect you whether you like it or not. The key is to avoid the mistakes of manipulative email grabs and other tactics that focus on numbers rather than quality.
“Improper List Building Strategies often results in a Low Quality, unproductive Subscriber Lists!